Is there a doctor in the house?
National Home Doctor Service is Australia’s largest network of home visiting doctors.
Our first appointment was to roll out their new brand identity, created when two existing regional businesses joined forces to form a new national brand.
We developed a B2B campaign designed to let doctors know about the capabilities of the nation’s leading medical deputising service. At the same time, we created B2C communication strategies designed to raise awareness in the community that an after hours GP service was available, prescribing a mix of online and traditional media.