Market leadership is hard fought and rigorously defended by those who enjoy it. AHG is one such company and engaged mobius in collaboration with Stollznow Research to undertake research into a number of its divisions so as to build a knowledge base for key strategic marketing decisions in the highly competitive national transport and logistics space.
Truscreen’s cancer detection technology is the result of almost 30 years of research and development and utilises ‘Opto Electrical’ technology for the detection of cancer cells. mobius was appointed to re-brand the company following a recent stock market float and with the commercialisation of its product gaining momentum internationally.
Australia’s leading cost consultants and quantity surveyors, WT Partnership has engaged mobius to to conduct a wide-ranging review of its brand and communications framework as it seeks to grow its position in the Australian marketplace and forge new markets in the USA and India.
We conceived and executed the campaign that encompassed brand identity design and positioning; brand activation via website including online membership application and payment gateway, DM (online and traditional) and membership collateral and fulfilment.
Things that might have been
Following many years of international research Lend Lease launched their solar electricity business unit. Lend Lease Solar was an initiative designed to capitalise on the Australian Government’s drive towards greater sustainability and energy efficiency.
a powerful CMS integrated across business interests
John Swire & Sons Pty Ltd is a holding company that coordinates Swire’s interests throughout Australia and Papua New Guinea, providing management for local subsidiaries and acting as an agent for some overseas interests.