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Your brand is what other people say about you when you’re not in the room.

Jeff Bezos, Amazon

There is only so long that a public company can hand out an annual report created in Word and maintain credibility.

Guy, mobius

If you can’t state your position in eight words, you don’t have a position.

Seth Godin

Brands mature over time, like a marriage. The bond you feel with your spouse is different than when you first met each other. Excitement and discovery are replaced by comfort and depth.

Gary Vaynerchuk, Vaynermedia