We continue our brand building activities for Castrol’s iconic RX commercial diesel engine oil with the creative and development of Castrol’s current promo, “Win $90K Worth of Grunt With Castrol RX.”
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An exclusive, smart and sustainable development, the 18 luxury qubec town homes are elegantly finished with polished concrete floors and ceilings. Smart technologies have been engaged to allow an extensive level of control and functionality, not seen before in a project of this type in Australia.
A “gift with purchase” promotion website for Grant Burge Wines run at BWS, First Choice and Liquorland stores nationally.
We processed over 3 million entries during the 7 week promotion period for New World’s Scratch & Score instant win promotion.
Just some of the brands that have powered their online promotions and competitions using our proprietary promotions engine, populus.
A consumer awareness & engagement competition micro-site.
We’ve created the website for the Smith’s Spin to Win competition, complete with a custom spinning wheel that allows entrants to spin and instantly receive notification of their prize. Winning entrants receive an automatically sent email with follow up instructions to validate their prize and submit further details for payment of the cash prizes.
3M is a leading provider of automotive related consumables and parts for collision repair.
Having heard of our successful calculator for Castrol Australia at the Melbourne Truck Show, the Castrol Vecton USA team approached us and asked us to build a calculator for their upcoming US Truck Show.
Energy retailer Pooled Energy has a complex, but very unique product solution to an everyday requirement – the cost efficient and timely application of electricity to the biggest users of household power – in this case swimming pools. Our lead generation marketing solution firstly tackled the rational consumer engagement route which started strongly, but predictably had a limited lifespan. We followed this up with a targeted Facebook campaign that played to the emotional highs and lows of being a swimming pool owner. The results were outstanding, so good in fact that at the time of posting this, the campaign had been pulled to give a our client time to catch up – and hire more people.
We conceived and built a custom online calculator for electricity retailer Pooled Energy to highlight potential savings of up to 30% of total household electricity costs.
Instant win on pack promotion powered by our populus promotions engine.
After last year’s successful Airport Millionaire promotion, this year’s version is even bigger; 20 participating outlets in 33 airports around Australia and New Zealand.
After years of development and around $20 million invested, Pooled Energy has appointed mobius to launch its fabulous product offering – more updates to follow.
Terranova Seeds is an Australian success story. We designed and activated the Terranova brand story and its industry wide recognised “Thinking vegetable seeds? Think Terranova” campaign that still runs and provides cut through ten years after its introduction.
Conceived around the massive and expanding need of financial institutions to ensure complete compliance within their operations, new start-up TIQK aims to harness technology and innovation to deliver real-time, automated compliance.
We recently built and launched a custom promotion site for Woolworths powered by our proprietary populus promotion engine.
We built another custom Facebook promotion app for Castrol. This time offering the winner the chance to help design Castrol’s livery to appear on-track in the Dunlop series at Homebush!
We designed and built a new website for MOITS – one of the leading demolition, shoring, excavation and civil works companies in the Greater Sydney Region.
Another successful instant win promotion launched – powered by our populus promotions engine.
Following an extensive 10 month brand design and activation process, we have launched the PFX brand for OneSteel. Leveraging OneSteel’s unique and market leading expertise in prefab reinforcing, the PFX brand was created to consolidate and grow OneSteel’s market position in a market typically characterised by commoditisation, not innovation.
We built a custom Facebook promotion app for Castrol. Pick the top 5 in this year’s Supercheap Auto Bathurst 1000 for a chance to win a piece of history!
It’s been a busy start to 2016 with over 10 national consumer promotions launched for a number of big brands including Woolworths, Pepsi and Doritos – all built using our populus promotions engine.
This is our second brand development project for OneSteel and a significant assignment even if we say so ourselves. We leapt at the challenge of designing and creating a new brand that bundled up some of the best products in the OneSteel Reinforcing portfolio so as the capture and re-articulate the brand’s unique proposition. With brand activation activities currently our focus, we can’t wait to let this brand loose.
Designed for the active military, emergency services and their supporters, Brother Shave is an innovative new subscription service that provides high quality shaving products at a significantly reduced price – with a percentage of profits going to aid those suffering from PTSD, anxiety, depression and other mental illnesses. mobius was responsible for design, brand development and also built a fully responsive e-commerce site on Shopify.
Another successful FMCG prize draw promotion delivered for Ribena using our populus promotions engine.
Truscreen’s cancer detection technology is the result of almost 30 years of research and development and utilises ‘Opto Electrical’ technology for the detection of cancer cells. mobius was appointed to re-brand the company following a recent stock market float and with the commercialisation of its product gaining momentum internationally.
In a classic ‘meeting of the minds’, Capital Corporation and Bluestone Property Solutions formalised what has, for some time been an ongoing and robust business relationship with the merging of both organisations to form Capital Bluestone.
