An amazing product in a superb location is the recipe for success if well marketed. LUSSO on Drummoyne’s waterfront is a case in point.
BP and Castrol approached us to design their joint stand at the Brisbane Truck Show. The brief required us meld the key messaging of both brand’s within the same environment, under the collaborative theme of “keeping your truck on the road for longer” with a single integrated fuels and lubrication offer. As last year’s show was cancelled due to Covid, this year’s effort was keenly supported by industry as evidenced by the high level of engagement in the activation activities on the stand.
Through CBRE, we were appointed to create the brand and activation campaign for this stylish, contemporary new development in Bondi including brand mark, graphic identity, positioning, digital elements including web, eDM and banners, brochure, signage and onsite display.
The cosmetic and laser clinic space is crowded with numerous chains populating the Australian market – all offering a largely undifferentiated service. Our client, sensing an opportunity to advance a superior offering grounded by medical science and administered by trained doctors (aesthetic medicine), approached us to develop a new brand from the ground up.
Visit luminiq.com.au
An exclusive, smart and sustainable development, the 18 luxury qubec town homes are elegantly finished with polished concrete floors and ceilings. Smart technologies have been engaged to allow an extensive level of control and functionality, not seen before in a project of this type in Australia.
Rick Kelly and Castrol Racing are powering into the future with the reveal of Kelly Racing’s new #15 Castrol-backed Ford Mustang Supercar, with its public reveal in Federation Square, Melbourne. Feat: mobius.
Our first project for OneSteel was the development and articulation of a new brand for a range of steel mesh designed to revolutionise strata control within coal mining operations. Our brief was to create a brand name and design that reflected the unique attributes of the products and served to elevate it beyond the commoditised market in which it traditionally competed.
Agency founders Jane and Guy keep things low key as they cut the cake, celebrating mobius’ 25 years. We thought the matching outfits for the day were a nice touch… brand alignment right there.
If we said to you “these people are experts in the design and custodianship of mobile machines for the continuous handling of bulk materials”, chances are you would not have the foggiest idea what we were on about. If we said, “think of those massive conveyor belt type machines that move millions of tons of raw materials such as iron ore, from a stockpile into the hold of a ship”, we expect you may have a better idea what we were on about.
OneSteel Reinforcing was acquired by international metals and industrial group, Liberty House Group that employs over 10,000 people in more than 30 countries. With the name changing to Liberty OneSteel Reinforcing, mobius is engaged to design and implement a rebranding programme across the 34 branch Australia wide network.
Childcare Centre Incubator, EDHOD has created a business model based on the identification, establishment, trade-up and sale of childcare centres, focussed primarily on greenfield centres. We were approached by the CEO and founder to conduct a complete brand origination and design from brand name, through to completed brand story and activation across multiple channels to market.
AHG Refrigerated Logistics (AHG RL) is Australia’s leading refrigerated transport and warehousing company bringing together Scott’s, Rand, Harris and JAT to form one single business. With a fleet of over 500 prime movers and more than 1000 refrigerated trailers operating nationally, co-ordinating and managing all aspects of such a complex business requires a powerful software solution.
Leading geo-civil contracting business MOITS engaged mobius to re-define their brand strategy as part of their drive to become a truly level one player in the building and construction sector.
Construction has now officially begun on the 243 hectare Moorebank Logistics Park, one of Australia’s most important freight infrastructure projects to address urban congestion and improve national freight connectivity.
For further details about this exciting project please visit our recently launched project website at moorebanklogisticspark.com.au
Diversified logistics and infrastructure company Qube has reimagined logistics at Moorebank Logistics Park, Australia’s largest intermodal logistics centre covering 243 hectares.
ASIC, Australia’s financial regulator, recently invested in a pilot workplace program based on activity based working concepts. mobius was engaged to create a name, brand identity and activation plan for the prototype environment, which aims to provide greater flexibility, improve collaboration, and empower ASIC employees in their work.
Following a process of deep consultation both internally and externally over 5 rigorous months, mobius has completed the first phase of the redesign of the WT Partnership brand platform and identity.
Sustainability is critically important to every aspect of Swire’s operations.
The Group’s sustainable development programme is based on five ‘pillars’ – health and safety, environment, people, community involvement and working with others.
Block Strata is more than a new player in strata management. They have created a new paradigm in the industry based on an innovative platform that provides strata and body corporate services online.
The transition from Sherlock Financial Group to Sherlock Wealth wasn’t just a name change. It represented Sherlock’s commitment to wealth creation and wealth protection, not just risk protection.
Red Cross is internationally one of the world’s most recognised and respected brands.
This is the result of the invaluable contribution it makes to countless humanitarian activities caring for the most vulnerable people throughout the world.
david versus goliath
IMF are market leaders & highly successful in their extremely specialised field of litigation funding.
effective corporate & investor communications
Hillgrove is capitalising on the global demand for gold and copper with the development of their flagship Kanmantoo mine in South Australia.