internal communications Archives

Global campaign kicks off

By adminConsumer, Corporate, Creative, In The Loop, Our Work, Strategic

Much of last year was consumed with us creating “Tested On The World’s Toughest Track”, a global awareness campaign we developed for Castrol VECTON Long Drain. The centrepiece is an AV, filmed in the Australian Outback and designed to convey the hellish conditions of operating high value, long haul trucks pulling huge loads in some of the world’s most challenging environments – with Castrol VECTON Long Drain as the engine oil.

April 5, 2019

Love0

AHG RL hits the road with CAPcargo

By adminCreative, Our Work

AHG Refrigerated Logistics (AHG RL) is Australia’s leading refrigerated transport and warehousing company bringing together Scott’s, Rand, Harris and JAT to form one single business. With a fleet of over 500 prime movers and more than 1000 refrigerated trailers operating nationally, co-ordinating and managing all aspects of such a complex business requires a powerful software solution.

December 15, 2017

Love0

Our Story (short version)

Established in 1994 and named after the topology of the Möbius loop, mobius has grown to a full service agency focusing on marketing and design solutions.

The Möbius loop was designed in 1858 by Augustus Ferdinand Möbius to illustrate the theory of infinity. It is where the perfect marriage of science and art can be illustrated, a loop of infinite proportions and endless possibilities.

Our clients are some of the best and biggest in their fields reaching across a variety of industry and service. Because of this diversity we think laterally to offer unique marketing and strategic solutions.

Let ∞ denote infinity

With calculus, infinity came into its own. Whether you were doing differential calculus and considering infinitesimally small increments, or integral claculus and adding together an infinite set of infinitely narrow segments, infinity was a working tool of the mathematician.

And it needed a symbol.

As it happens, one had just been produced, the lemniscate, ∞. That drunken figure of eight now used to represent infinity was introduced in a work on conic sections by John Wallis, the man behind the formula for π, who would be significantly more famous today if he hadn’t had so many glorious colleagues.

internal communications

Global campaign kicks off

AHG RL hits the road with CAPcargo

Our Story (short version)

Latest Posts

Tags

Let ∞ denote infinity